FAIR Insight Team

The research program FAIR Insight Team includes project that takes account of the normative dimensions of individual decision making, corporate strategy and design of public policy.

Research within this field has become increasingly important in the last year and has strong standing both at the department of economics and the department of strategy and management at the Norwegian School of Economics.

The increased research focus on these issues is mirrored by an increased realization in the rest of society that good governance, both in the private and public sector, requires a good understanding of ethical issues.

Research focus:

  • Behavioral economics and the importance of ethical considerations for individual motivation
  • Corporate social responsibility and corporate reputation 
  • Cost-benefit analysis and welfare economics

Behavioral economics

Behavioral economics is an important theoretical foundation and research topoic for the research program “Behavioral economics”.

Behavioral economics is a combination of psychology and economics that studies the effect of economic incentives when agents have human limitations and human complexity. A central topic is how moral motivation affects behavior.

The research program is concerned with a number of questions related to how insights from behavioral economics can shed light on the challenges associated with the use of economic incentives and governance.

The use of economic experiments is an important research method in behavioral economics and the researchers associated with the research program represents the leading research group in experimental economics in the country.

Corporate social responsibility

Corporate social responsibility concerns how an organization should take account of the impact its decisions and activities have on consumer, suppliers, employees, shareholders, employees and other stakeholders, as well as the environment.

This question will be studied both from a business perspective and from an ethical perspective and research on issues in corporate social responsibility therefore draw both on positive and normative ethics.
Cost-benefit analysis and welfare economics

Research related to public policy design is important for the research program. Effect evaluations of reforms and new programs within the welfare state are example of research issues.

Health economics and the “economics of aging” are two examples of areas where the insights from behavioral economics are particularly important in order to understand how individuals and organizations adapt to new incentive structures. SNF is a partner in a consortium that works on the quality control of large public investments.

Program Director: Professor Kjetil Bjorvatn

Tel: +47 55 95 95 85
E-mail: kjetil.bjorvatn@nhh.no 


  • Responsibility, individual choice and redistributive policy (Norges forskningsråd)
  • Responsibility for sovereign debt: theory and empirical investigations (Norges forskningsråd)
  • Er legemidler billigere i Norge? (Den norske Apotekerforening)
  • KS2 Slomarka-Kongsvinger (Det Norske Veritas AS)
  • A liberal egalitarian approach to disability (Norges forskningsråd)
  • Samfunnsøkonomiske vurderinger av Sima-Stavanger utbyggingen (Den Norske Turistforening)
  • Evaluering av tilskuddsordningen for helse- og rehabilitering (Arbeids- og inkluderingsdepartementet)
  • Egenandeler på hjelpmidler til eldre brukere (Arbeids- og inkluderingsdepartementet)
  • Velferdsstatens utfordringer (Unifob AS)
  • Helseøkonomi (Unifob AS)
  • When choice determines circumstances (Norges forskningsråd)


Academic staff:

  • PhD-student Sigbjørn Birkeland, NHH
  • Chief Economist Kurt Brekke, The Competition Authority
  • Researcher Afsaneh Bjorvatn, SNF
  • Professor Alexander W. Cappelen, NHH
  • Associate Professor Rune Jansen Hagen, Universitetet i Bergen
  • Professor Kåre Petter Hagen, NHH
  • PhD-student Trond Halvorsen, NHH
  • Professor Ole Frithjof Norheim, Universitetet i Bergen
  • Associate Professor Karl Rolf Pedersen, NHH
  • Professor Erik Ø. Sørensen, NHH
  • Professor Bertil Tungodden, NHH